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How to Maximize Your Monthly SEO Services
As a roofer, you know all about shingle types. You understand the impact that snow can have on a roof, and you’re well-versed in worker safety.
But what do you know about SEO?
The good news is that you don’t have to know anything about it, since you can outsource monthly SEO services from a professional. It may help, however, to understand the basics of search engine optimization, or SEO, so … [Read More…]
Contractor Websites That Fail – And How To Fix Yours
Perhaps you’ve noticed that the pace of things is increasing. The economy is slowly picking up; change is in the air, and for many contractors business is stable.
Hope, long deferred, might finally … [Read More…]
BS That Hurts Roofers Seeking Internet Marketing Leads
Almost every roofer I’ve talked to in the last 3+ years can tell me how the Internet has affected changed their business. Most of them are currently attempting to secure more internet marketing leads … [Read More…]
Construction Leads? Here’s The Best Way To Get More…
In the years that I’ve been helping business owners with their marketing, I’ve never met one who didn’t want more construction leads to pursue.
Not one. There is one client who needed to ‘pause’ a … [Read More…]
You Want Contractor Leads? Or Your Ultimate Outcome?
Got a confession for you: Anyone who spends enough time with me knows that I’m getting grumpy – a little more each day…
Why you ask?
I could think of a few reasons but none more prevalent than … [Read More…]
Scary! A Roofing Lead Generation Nightmare Story
As its getting on about Halloween, I thought I’d tell you a scary story about roofing lead generation and the roofing contractors who’ve suffered from these nightmares.
This is an important … [Read More…]
The Common Thread
I have asked my readers to answer a few questions that would allow me to focus the information I’m sharing around the biggest challenges most of you are having with your marketing. And today I wanted … [Read More…]
Heavy, Heavy Steel
One of the great indicators of how an economy is doing is to watch, closely, the behavior of your market. Ignoring most of what they say and focusing on what they do.
Lately a TV ad has been … [Read More…]
Jason Bourne, The US Elections and Making Your Phone Ring
Talking to some roofers these days might lead you to think that to have success you either need to wait until after the elections and in that, you’d need to hope that your candidate wins.
Or … [Read More…]
Important Factors That Affect How People Buy Things
Truthfully, the way people choose to buy things is a deeply personal issue.
No one would be wise to suggest they KNOW the secret to all success in how people buy.”
That said, there are some things … [Read More…]
Effective Ways To Get More Customers
My phone rang and it was an acquaintance from years gone-by calling, one that rarely kept in touch that much anymore and one that I didn’t pursue on my own. We all have one or more of those types of … [Read More…]
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