Talking to some roofers these days might lead you to think that to have success you either need to wait until after the elections and in that, you’d need to hope that your candidate wins.
Or perhaps you have to duke it out with more evil doers than Jason Bourne has in his journey to discover his real name.
The fact is that you don’t have to wait, you don’t need luck and you don’t have to get CIA trained in hand-to-hand combat to be the dominant roofer in your marketplace.
“All you need is visibility.”
Be seen in search engines when people are looking for a roofer in your area, and instantly your phone rings more often.
That means having Google choose to show your site near the top of the first page of results in relationship to the most important roofing keywords for your city/town.
If possible you also want to be listed in the maps associated with those keywords as well as have paid advertising running at the top of page one.
Such “triple-optimization” is what leads to massive visibility.
If you are likable and trustworthy, then more visibility generates a few more leads – and that’s all you’ll need to boost your top-line revenue.
But for many, we’re back to the hand-to-hand combat again. Because I’m talking about the Internet. About Google.
It’s all such a mystery. And what about all the experts that don’t really know which road leads North, anyway?
Almost every week someone tells me about the long list of things they have tried to market their business online!
I’d say that of all the things that frustrate roofers most, it’s trying to figure out how to get enough new business that takes the cake.
Here’s the thing…
“Online marketing is NO Different than any other form of media.”
Some market there – other’s don’t.
Some have success with it – other’s don’t, even if they could.
But you should know this much. Roofing Contractor Magazine told us that 8/10 of all roofing purchases start with an online search.
If over 80% of all people who woke up today with a roofing issue can’t find you because your business is invisible in search engines, how can you ever accomplish your growth goals?
No wonder if it always feels like a bloody battle to grow the business you dream of. But I come with good news. If you’re a roofer with a much bigger vision for your business than you’ve been able to accomplish on your own, then we should talk.
Contractors like you have turned to me for over 3 years now to help them achieve their biggest life goals. I’m NOT talking about selling an extra roof here and there, NO. I’m talking about positioning your business as the #1 roofer in your area.
I’m talking about working with you to create such visibility that when a storm passes through, you’re the firm everyone calls. Why? Because you’re easy to find.
In similar situations, clients of mine have gotten 300-400 leads within a week of a major storm in their area.
I understand that you’ve heard about online success before. That you’ve been approached by many people with huge promises of success. Statistically, you’re more than likely to have hired someone offering SEO or PPC to you before.
Chances are very good that every penny you’ve spent on your internet marketing has been wasted.
However, if you qualify — meaning that if you and I are supposed to work together, after about a 15 minute call, we’ll both know. I only work with one contractor per market and opportunities are limited.
Learn more about our unique roofing contractor marketing program here or request a call by clicking here.